Rachael Wraith brings 17 years of strategic communications, public engagement and reputation management experience to Global Public Affairs.
Prior to joining GPA, Rachael worked at the Town of Ajax – one of Ontario’s fastest growing municipalities – as the Manager of Corporate Communications providing expert leadership in digital strategy, creative services, public relations, media relations, issues management, brand awareness, internal communications and crisis communication.
Trained in municipal emergency management, Rachael acted as the municipality’s Public Information Officer throughout the Covid-19 pandemic, providing strategic counsel to senior leaders while executing effective public communications campaigns.
Rachael has taken a lead role on high profile intergovernmental projects including the 2018 Great Lakes St. Lawrence Cities Initiative Conference and 2015 Pan Am Games.
Through her expertise, Rachael provides a comprehensive, strategic approach to deliver successful advocacy initiatives that influence public opinion and policy.
Previous to her role at the Town, she worked for an environmental NGO on key files in conservation, sustainability, water quality and climate change. These efforts awarded her recognition as one of Canada’s Top 25 Environmentalist under 25 from 2011 to 2013.
Rachael was Chair of the Advisory Board for the Strategic Communications and Public Relations program at Durham College from 2018 to 2021 where she led a board of experts from diverse industries.
Rachael holds a Bachelor of Arts in Professional Communications from Royal Roads University and an Advanced Diploma in Strategic Communications and Public Relations from Durham College.