Global Public Affairs

Lobby Days/Special Projects

Global Public Affairs Lobby Days are an extremely successful tool in raising awareness and understanding of issues related to associations or companies in any sector. Global routinely provides the strategic oversight, planning and logistical support to execute programs on behalf of industry representatives. Additionally, Global has the ability to support and provide guidance for Lobby Days that organizations conduct in-house.

These events create maximum impact with parliamentarians, officials, media or stakeholders involved in the decision making process in a single day. Literally hundreds of key contacts are exposed to thoughtful, compelling articulation of your industry's issues and objectives. A Lobby Day is an excellent venue for networking and building camaraderie among association members that can build a unified profile on Parliament Hill. In close collaboration with clients, Global provides the following elements of a successful Lobby Day:

• Initial strategic planning and positioning for Lobby Day
• Development of key messaging and communication materials
• Identifying key contacts and scheduling of high-level meetings
• Preparation of briefing materials
• Facilitation and logistics
• Event design and management
• Policy and opinion research
• Media relations
• Post-event analysis

Global's Special Projects team have orchestrated major profile-raising exercises and Lobby Days for associations in the mining, energy, health and life sciences, food and consumer sectors, agricultural and not-for-profit organizations.